10 best online website builders for small business

Last updated on July 16th, 2023 at 06:06 pm

More number of businesses are constantly emerging with the passing days. As people are looking forward to conducting their own business, they’re looking forward to creating their own website.

Whether it is about offering services or products, creating online websites, especially for small businesses, can be intimidating.

Not only because it is time-consuming but also because professionals charge quite a hefty amount to create a small business website.

In today’s date, if you want to improve your customer base, it will require you to create an appealing website.

However, according to a study, it has been observed that 24% of small businesses are still running without a website. The primary reason is that they are not aware of the ways to create one.

Since creating a website requires some level of expertise and knowledge, most small businesses choose not to create it.

This, as a result, can lead to a huge loss as you’re not getting a huge amount of Online customers. These days people look for products or services online before they move to a physical shop.

Hence, even when your small business is looking forward to getting local customers, you need to create it accordingly.

Website builders can be the best choice for businesses who want to create their own websites without the need to invest huge on paying professionals.

In today’s market, if you start searching, you will probably find several choices. However, it requires you the proper guidance to help you make the right choice where you can get the best without investing much.

So in this guide, we will take a look at the 10 best website builders for small businesses.

If you have a small business or you’re looking forward to launching one, make sure to read this Guide to find out the top 10 best small business website builders.

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Benefits of choosing a website builder for small businesses: 

There are multiple reasons why a website builder can be a great choice for small businesses. If you are thinking about whether to choose a website builder or not, you can read this to learn more about the advantages that you can leverage by choosing a reliable website builder.

You can seamlessly launch your website:

It is true that hiring a professional who has extensive knowledge of design and development would need you to pay a hefty amount to get their service. Since every day your competitors are taking more of your customers, there is no time to wait. Rather than waiting or hiring a professional and getting the website done, choose the best small business website builder that has an easy interface that makes it possible to create a website and launch it in a matter of a few minutes.

It is an affordable choice

There is no denying the fact that you need to pay a certain amount to take the service of the website builder. However, you can stay assured that the budget you have to invest in the website builder is a lot lesser than hiring a professional. You might need to invest a maximum of $40 per month, but a professional typically charges somewhere between $3000 to 6000 with better designing and development knowledge. Therefore, with a website builder, it becomes affordable and definitely is a feasible choice for small businesses that would not like to invest a huge amount initially.

You decide the look of the website

Hiring a professional means conveying your ideas to someone else. Chances are a lot that you will not get exactly the way you have always wanted to create your online store. Choosing a website builder will let you create the store on your own without any help. Therefore, you will be able to decide the way you want your website to look. You can choose the color, style, and layout of the website by yourself.

It does not require any knowledge of coding

One of the prime reasons why users generally look forward to hiring a professional is because they don’t have knowledge of coding. Thankfully, website builders are created by keeping in mind the general users. You can easily create a website with drag-and-drop functionality that does not require any sort of coding knowledge. With multiple options for templates and several other elements, it lets you create your website the way you want.

You can easily edit your website from everywhere

One of the best parts of choosing a great website builder is that it helps small business owners to edit their websites from anywhere. Most of these builders have mobile apps for both iOS and Android, which lets you seamlessly login into your account and make changes on your website. Whether it is about changing your product details or adding products, or customizing any other element, it can be easily done through the online mobile app.

You create a responsive website

The best part of choosing a website builder is that you get everything without doing anything. All the templates are professionally designed and available for further customization on these platforms. Apart from the availability of great templates, all of these pre-made templates are responsive. Therefore, the website you design can be seamlessly accessed from different devices.

Marketing capabilities

We cannot forget marketing on today’s date. Creating a website is no more enough for any small business to fight with several competitors. Thankfully, most website builders realize the need and potential for marketing and enhance the capabilities of these platforms by integrating several marketing features. This helps businesses to follow them and get better results.

Top 10 best Website Builders for Small Businesses

WIX: Great choice for all types of small businesses

Wix is one of the very first choices made by most small businesses looking forward to creating a professional-looking website in a matter of few minutes. One of the most common reasons why this website builder has become a popular choice among businesses is because of its easy-to-use and intuitive interface. There are several features included in this best online website builder for small businesses, which makes it grab almost 31% of the overall websites. This drag-and-drop builder even helps a novice to create an expert-like website.

The best part of this website builder is that it does not require any coding knowledge, yet you can customize the website according to your requirements. However, some knowledge of CSS or HTML might be required for better customization. Whether it is about a personal blog or a professional website, the wide range of features included in this website builder makes it get a wide market. With more than 900 online store templates that can be customized and connected to the custom domain, it simplifies the overall need for building a website.

Features that make it a great inclusion: 

• It has more than 900 online store templates that can be customized.
• It has over 200 Web apps that provide the opportunity to add functionalities.
• It provides access to a Business name generator to get suggestions for business names.
• It provides access to several SEO tools for modifying different SE or related aspects.
• It can be helpful for selling products on different marketplaces and platforms.
• It supports over 53rd party payment gateways
• It supports more than 150 languages.
• You get 24/7 support service.
• It is an intuitive, drag-and-drop website builder.

Who can choose it? 

It can be the best choice for businesses looking forward to quickly developing a website without the need for hiring an expert. The wide range of templates and the customizing abilities provide professionals the ability to customize according to their unique brand identity.

What did we like? 

• You get access to analytic and SEO tools.
• The premade templates can be customized according to your brand.
• The templates are optimized for mobile devices.
• It has several e-commerce functionalities to seamlessly sell products.
• It gives access to several social media integration.

What did we not like? 

• It is not good for heavy websites as it does not have many storage options.
• There is no SEO or analytics associated with the basic plan.
• E-commerce plans are quite expensive.

How much does it cost? 

They have quite a wide variety of plans that you can choose according to your requirements. Besides, the plans are divided as per the news for a website or e-commerce website. 

Website Plans: 

• Combo: $16 per month
• Unlimited: $22 per month
• Pro: $27 per month
• VIP: $45 per month

E-commerce Plans: 

• Basic: $27 per month
• Unlimited: $32 per month
• VIP: $59 per month

Squarespace: Great Inbuilt SEO tools

Squarespace is the next best online website builder for small business that is known for being an all-in-one platform. It has the amazing efficiency to create a professional-looking website. Apart from this, if it comes to creating e-commerce websites, it has an amazing number of tools. The professional and free website templates available in this builder make it easy to create an eye-catching website in a matter of a few minutes. The customizable templates let you create and customize your small business website according to your brand identity.

This website builder supports eight step website building process. With more than 100 plus templates, this drag-and-drop builder makes it seem less to create visually compelling websites. Besides, it has several SEO tools that make it easy for marketers to improve their ranking. You can choose any type of content, like audio, photos, or text, to add to your website and improve its look and feel.

Features that make it a great inclusion: 

• It has quite a use number of third-party apps. Make sure that you can add functionality.
• It provides access to several SEO tools to make marketing a lot easier.
• You can find apps for iOS and Android platforms and make edits.
• It supports over six languages.
• You can add multiple third-party payments, like PayPal, Stripe, Afterpay, and others.
• The templates are mobile-friendly, which makes the website optimized for mobile devices.
• You get round-the-clock customer support service.
• The integration of the Google search console makes it easy to keep a check and track the performance.

Who can choose it? 

Squarespace can be a great choice for small businesses as it is known for its pricing. Besides, it requires very minimal effort to create a website. If you are looking forward to accessing free templates and creating a portfolio website, this is the right website builder for you.

What did we like? 

• It gives you access to 100+ templates so that you can choose something that fits your brand.
• It has a very easy and intuitive dashboard.
• It gives access to several features that make marketing a lot easier.
• You get access to many social media integration tools.
• AMP format to ensure fast loading website on mobile devices.

What did we not like? 

• You might not get access to many add-ons for integration on this website builder.
• Not much customization on templates is available.

How much does it cost? 

• Personal: $23 per month
• Business: $33 per month
• Commerce Basic: $36 per month
• Commerce Advanced: $65 per month

Weebly: Great features with easy tools

Weebly is the most commonly heard website builder across the world. Anyone who is willing to create a great website with a professional outlook can be benefited from this website builder. Whether it is an online store or a blog, or a website, this website builder has a drag-and-drop functionality which makes it pretty much easy to create an astonishing brand image. It has several integrations, and the presence of responsive teams makes it easier to create a high-quality platform that can be accessed from different devices.

Even when you don’t have any expertise, this high-quality website builder makes it possible for you to create a website. The wide range of features included make sure to seamlessly create an online store. Apart from this, you can also add multiple pages for the products you want to sell. It has mobile apps available for Android and iOS devices to help users seamlessly edit websites from anywhere.

Features that make it a great inclusion: 

• You can get quite a huge number of templates to meet your brand requirement.
• The several e-commerce functionalities on this website builder make it easy to customize according to your brand identity.
• You can seamlessly manage the inventory according to your needs.
• It includes mobile-friendly templates that make a responsive website.
• There are several SEO tools that can be beneficial for marketing your website.
• It helps to seamlessly switch from one theme to another.
• Integration of statistics helps to check the performance.
• The availability of third-party apps makes it easy to add new functionalities and features.

Who can choose it? 

It can be a great choice for any business that provides services or products to its customers. The primary features are very easy to use, which makes it a great choice.

What did we like? 

• It has a great number of lead-generation features.
• Responsive templates help to make a mobile-friendly website.
• A simple drag-and-drop functionality to create a website
• Mobile apps are available for iOS and Android. 

What did we not like? 

• It has limited options for customization.
• Phone support for users is only available with professional plans.

How much does it cost? 

• Free: $0
• Personal: $10 per month
• Professional: $12 per month
• Performance: $26 per month

HubSpot: Good choice for creating a website without any technical skills

HubSpot is a simple drag-and-drop website builder that is known to create high-quality websites. It is one of the most popular CRM that has an intuitive interface that becomes useful for any user as they can simply create websites. It has multiple premade templates and modules for users so that they can easily choose and create a website. These customizable templates allow users to customize their website according to the brand identity.

It is an online tool that has multiple features in it. Not only it helps companies to create high-end websites, but also it can ensure a responsive and feature-packed website through its functionality. This website builder includes some of the most powerful SEO optimization tools that make it possible for marketers to get a higher rank in search engines. One of the most amazing features of this website builder is the adaptive testing. This will allow users to check the webpage in five different versions and choose after proper monitoring.

Features that make it a great inclusion: 

• It is an easy, drag-and-drop website builder that does not require any experience or knowledge of coding.
• It has several pre-built themes and templates that let people simply use and build their websites.
• Custom module to allow websites to provide a great user experience.
• It lets you add custom domains easily and create a professional outlook for your website.
• It has quite a good range of SEO features that make it possible to market websites.
• Its CMS has native app integration that helps to add functionality to the website.
• HubSpot has a comprehensive marketing automation tool to improve lead generation and email workflows.
• One of the most amazing features of this CMS is its amazing ability to upload and simply replace files with new files.
• It has a great tracking and analytics feature that helps users to keep track of the website’s performance.

Who can choose it? 

It can be the right choice for any new business that has just dropped into the market and would like to create its own website. This drag-and-drop builder does not require any need to hire an expert, as anyone can create a website with this website builder.

What did we like? 

• It is a free drag-and-drop website builder for creating professional websites.
• It provides free SSL security certificates to website owners.
• It does not require any experience or knowledge of coding or designing.
• Pre-built templates and website themes.
• The themes are optimized for mobile devices to make them accessible to people using different screens.

What did we not like? 

• The paid plans and premium features are expensive.
• Even when it is and user-friendly website builder, it might take some time for beginners to get familiarised with it.
• Advanced customization options are limited to some users.

How much does it cost? 

HubSpot has quite a huge range of pricing models to choose from according to your specific needs. 

• Free: $0
• Starter: $30 per month
• Professional: $1600 per month

Shopify: Great choice for an e-commerce website

Shopify is one of the most common name website builders. This is a popular platform chosen for creating e-commerce websites. With the easy interface, it lets users simply play and immediately start selling their products. This website builder can be the best option if this is the first time you’re about to start your business and you have quite a good amount of products to sell. As the platform mainly focuses on selling products online, it has many advanced features included for the sellers.

As design plays a crucial role when it is about online stores, this website builder makes sure to fulfill the requirement. It has free and paid themes for users that would help them to customize their online store as per their brand. The features and functionalities can be added by installing apps. The best part is you can do all of these without the need for any technical skills. It has the tools that can improve the e-commerce website and make it ready for business.

Features that make it a great inclusion: 

• Google Analytics can be integrated with this website builder to help users keep track of their performance.
• It has some powerful marketing tools that can be helpful in optimizing your business.
• It helps to get a complete report of customers and products.
• It has some of the most stunning features like customer profiles, groups, and accounts to keep track of their interest.
• It helps you to integrate any payment gateway as per your needs.
• It has a fast loading time.
• It ensures security with the inbuilt security system.

Who can choose it? 

Shopify can be an ideal choice for small and medium-sized businesses who are looking forward to setting up their e-commerce store with advanced features and functionalities.

What did we like? 

• It has many e-commerce features.
• The website builder provides 24/7 customer support service.
• It has more than 8000 apps in its App Store to add more features.

What did we not like? 

• A very limited number of free templates are available.
• It can be really hard to transfer information if you have an existing website on this website builder.

How much does it cost? 

• Basic: $39 per month
• Shopify: $105 per month
• Advanced: $399 per month

BigCommerce: Great for conducting international business

BigCommerce is the next best website builder that can be valuable for small businesses. This platform ensures that owners can seamlessly develop their online platform to sell their services or products. It has several tools included, and one of the most distinguishing capabilities of this website builder is the multi-channel selling opportunities. It can easily handle international payments. Therefore, providing you with the opportunity to conduct a global business.

The availability of several templates in the store helps to create a professionally designed website in a matter of a few minutes. It has both paid and free themes that can be simply installed with a drag-and-drop functionality. Apart from this, you can seamlessly add several elements like texts, CTA buttons, images, and several others. Additionally, the dashboard helps customize several aspects of your online store. You can also keep a check on several aspects, like customer data, orders, and marketing.

Features that make it a great inclusion: 

• It helps users to seamlessly customize different elements like colors, products, sizes, and text.
• You get SSL support to ensure a protected transaction.
• It helps users to add different elements to their website like text, blocks, buttons, images, and a lot more.
• It helps to create a website with simple drag-and-drop editing.
• Integration of the Google AMP tool ensures improving page speed and performance.
• It lets you integrate different payment solutions according to your needs.
• It has more than 100 currencies to help you create a website with global customers.
• It is a non-multichannel selling platform with a huge range of features and functionalities.

Who can choose it? 

Even when it has several features and functionalities that ensure the easy building of websites, this website builder is mostly suitable for businesses that are in search of an all-rounder e-commerce solution.

What did we like? 

• It has more than 170 templates that you can choose from to create your website.
• Great features like Email autoresponder and live chat can be easily built on your dashboard.
• Email marketing can be seamlessly done through MailChimp integration.
• It has several inbuilt marketing tools.
• It supports international payments.

What did we not like? 

• It does not have access to many third-party apps like its competitors.
• Some level of knowledge is required to start.
• The loading speed can be a problem.

How much does it cost? 

• Standard: $39 per month
• Plus: $105 per month
• Pro: $399 per month
• Enterprise: custom pricing

Pixpa: A good choice for creative minds

Pixpa is the next best website builder that is known for its great features. This website builder helps users seamlessly create beautiful and professional websites. Whether you want to create a simple blog site or client gallery, or an online store, this platform makes it possible to create anything. However, you can stay sure that it does not require any knowledge or experience of coding. It is a simple drag-and-drop builder that lets you create a website in a matter of a few minutes without the need for any previous coding knowledge.

It has over 150 perfect templates that are responsive, which makes it easy to create a responsive website. It is known for being feature packed. Therefore, users can create a website and include features according to their brand requirements. Some of the effective features include shipping, product management, inventory management, order processing, abandoned carts, and others. With 50+ integration possible on this website builder, it becomes extremely easy to create a great online store.

Features that make it a great inclusion:

• It has more than 150 amazing templates with modern and professional designs.
• It gives access to templates, even in the free plan.
• SSL certificate has been encrypted on every website.
• You can add custom domains to the website.
• It helps to change templates easily without any adjustments.
• It gives access to several marketing tools, which makes it easier for users to promote their websites.
• The easy user interface makes it possible for anyone to create a website.
• Real-time shipment tracking is available in premium plans.

Who can choose it? 

It can be a great choice for people looking forward to creating a creative website. Especially if you want to create a website for photography, design, editing, writing, art, and craft, Pixpa has the features that you need to create one such unique website.

What did we like? 

• It has an extensive collection of responsive templates.
• More than 50+ third-party integrations can be possible on this website builder.
• It has a great number of marketing and SEO features.
• It also provides options to use custom HTML or CSS code.
• It does not charge any commission for the sales you make from this platform.

What did we not like? 

• It is extremely hard to create a multi-language website.
• It does require a certain amount of learning to create a great interface.
• You need to purchase customized domains from a third party.

How much does it cost? 

• Basic: $4.8 per month
• Creator: $9.6 per month 
• Professional: $14.4 per month
• Advanced: $20 per month

Web.com: Right choice for users looking for a basic website

Web.com is a renowned and one of the oldest website builder platforms that can help you to create professional websites. It has more than 3 million customers worldwide and manages over 9 million domains. It is one of the fastest tools that you can find when it is about creating online stores. Apart from this, it provides easy customization features to help you develop a website according to your requirements. Whether it is about building an online store or a simple website, this website builder can fulfill your requirements in a few minutes.

It can be chosen by businesses of different sizes. As it has different pricing tires to help businesses choose according to their budget, it becomes a friendly choice. Besides, you get a free domain and SSL certificate which becomes a beneficial choice. It includes e-commerce solutions, website designing features, website building tools, and a lot more.

Features that make it a great inclusion: 

• It is an easy-to-use website builder that helps you to develop your website from scratch.
• You can build and manage websites without messing up due to the simple design.
• You get access to templates to make your website give a look according to your needs.
• You can add several contents to your website with several features in this builder.
• It is included with analytics to help you keep track of the performance.
• You can easily customize fonts, colors, buttons, dividers, links, and many things in a template.
• It is included with some of the most amazing e-commerce functionalities.
• It has more than 2 million stock photos to help you create a great website.
• The advanced e-commerce reporting system helps to keep track of sales performance, page views, visitors, and a lot more.

Who can choose it? 

It can be the right choice for any business looking forward to creating a basic website. Some of the most common industries that have chosen this website builder generally include fashion and apparel, health and wellness, consumer goods, business and equipment and et cetera.

What did we like? 

• It has a simple drag-and-drop functionality which makes it easy to create a website.
• It has many customizable templates available.
• It has several elements to include, like galleries, forms, and banners, which can be further customers.
• It has more than 2 million free stock images.

What did we not like? 

• It requires some level of learning as it can be a little bit complicated for beginners.
• The templates do not look modern.

How much does it cost? 

• Starter: $1.95 in the first month, which will increase to $10 later.
• Marketing: $2.95 in the first month, which will increase to $15 later.
• eCommerce: $3.95 in the first month, which will increase to $20 later.

Square Online: Right for websites with simple editing features

Square Online is the next great intuitive online website builder that helps you to seamlessly create and launch your e-commerce business. It is an all-rounder solution that has several features which help you to easily manage online selling operations without messing around. There is no doubt that running a successful online store is not a simple endeavor, and it requires managing a lot of steps like inventory, product sourcing, and website building.

With this simple website builder that has an interactive dashboard, it becomes easier to manage everything. It also has features like online store marketing tools along with other e-commerce features that help you to keep track of everything. Whether you are a B2B e-commerce or into a food service or retail business, this can be the best decision for everyone who wants to expand their business in the online world.

Features that make it a great inclusion: 

• It has a very simple website design procedure.
• You get access to many pre-built templates to design your website according to your brand identity.
• You can seamlessly customize several elements, including colors, buttons, font, logo, and a lot more.
• You get different fields and layouts for your e-commerce platform, like digital products, physical merchandise, memberships, services, and a lot more.
• You can also create product listings seamlessly.
• This website builder helps to keep track of the products from multiple locations.
• It gives access to using the majority of payment gateways like PayPal, credit cards, Apple Pay, and a lot more.
• It helps customers to easily add items and complete purchases seamlessly.
• You also can send abandoned cart emails to remind customers about their items.

It can be chosen by anyone who is willing to create a mesmerizing website with multiple customization abilities. Apart from this, there are several features that make it the right choice for retail along with B2B businesses.

What did we like? 

Who can choose it? 

• Setting up is very simple.
• You get a lot of building blocks.
• You can seamlessly change templates without uploading the overall content.
• You get access to several templates.

What did we not like? 

• Moving elements are a little hard.
• SEO features are very limited.

How much does it cost? 

• Free: $0/month
• Professional:  $12/month
• Performance:  $26/month
• Premium:  $72/month

WordPress.com: Great option for owners who need complete control

WordPress.com is again a very popular name in the market. However, it is most commonly confused with wordpress.org. Well, the prime difference between these two is the hosting ability, wordpress.org is most commonly used for hosting sites, while .com helps you to create a website along with hosting it on the server. When it comes to website creation platforms, this website builder is definitely one of the most common names you have heard about. It is a popular CMS software that is used by most developers and designers.

This is a common platform as it helps even the people who have the least knowledge of coding to create a professional website. With simple drag-and-drop facilities along with quite a huge range of plug-ins and themes availability helps users to create a website according to their requirements. Whether it is a blog or website, or any store, with this website builder, it becomes easier to create and operate.

Features that make it a great inclusion: 

• This website builder helps you to create a website in dark mode, which is mostly light by people.
• It helps to create stunning 3-D product models.
• It has specialized themes that can be customized according to your brand requirement.
• It has a simple drag-and-drop feature that lets everyone use this platform easily.
• It gives you access to several teams and plug-ins to add features and functionalities to your website.
• It has mobile-friendly templates that help to create a mobile-optimized website.
• It is very simple to add multimedia.
• It has great SEO features that help to improve ranking in the search engines.

Who can choose it? 

It can be a great choice for people who are looking forward to creating a stunning website with quite a range of functionalities. It is most commonly chosen by individuals who are looking for a powerful solution and to get control of the website. This intuitive, easy-to-use builder has different plug-ins that provide advanced flexibility.

What did we like? 

• It gives control over the entire design
• There are thousands of paid and free themes.
• You can also customize themes according to your needs.
• It includes several SEO optimization features.
• It has great e-commerce capabilities.

What did we not like? 

• Even when it is a drag-and-drop functionality, it has some learning curve.
• The free plan has only 1GB of storage.
• Some development skills are required for complex customization.

How much does it cost? 

• Free: $0
• Personal: $4 per month

Conclusion: So, if you are in search of the best online website builder for small businesses, you can surely choose one from the above-mentioned names. Here, we have thoroughly checked every website builder and made sure that it has features and pricing that become affordable for all start-ups and small businesses.